#003 - Making AI Your Ally for Efficient and Effective Early-Stage Marketing with Jim Wrubel

AI has become more accessible than ever before since the launch of ChatGPT. In just over a year, ChatGPT has already racked up over 100M users. Among the universal list of AI adopters, marketers and early-stage founders have jumped in headfirst to add AI to their marketing toolkits. Unfortunately, AI isn't just an easy button for generating demand and revenue; many are hurting their brand by using it ineffectively.

In this episode, Jim covers:

• The most common AI mistakes and how to avoid them

• Ways to use AI to build your brand effortlessly

• AI tools you need in your bag of tricks

• How to get started with AI without getting overwhelmed

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Jim Wrubel

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Jim Wrubel is cofounder and CEO of Orchestra AI, an AI-powered extension of your digital marketing team. Jim began his career building a foundation of marketing skills while working at two prestigious Boston ad agencies, Hill Holiday and Arnold Worldwide. His later career has been spent building, launching, and scaling high-tech businesses, with two exits as a C-suite executive. Jim holds a BA from the University of Michigan and an MS from Carnegie Mellon University.