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Content marketing is a critical piece of the puzzle for B2B businesses, but is often one of the most challenging pieces to execute when you have very little bandwidth during the early stages of growth. Beam Content Co-Founder, Brooklin Nash, shares tips and tricks for building a content-driven brand as a founder or solo marketer.
In this episode, Brooklin covers:
Low-cost market research and validation tools and processes
Critical elements of effective product positioning and messaging
Common mistakes early-stage founders often make
Hot Links
Email Brooklin at brooklin@beamcontent.co
Brooklin Nash is a B2B content marketing expert with over a decade of experience in creating content for brand awareness and demand generation. He is the Co-Founder and Chief Czar at Beam Content, where he helps companies identify their POV, create data-backed and expert-led thought leadership content, and create more effective campaigns.
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