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Fractional Marketing Leader for Founders

Expert marketing leadership and a results-driven growth partner.

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Hi, I'm Geena –

your fractional CMO, marketing strategist, and growth partner.

With a decade of hands-on experience guiding early-stage startups, scaling SMBs, and supporting high-growth teams, I bring sharp strategic insight and scrappy execution to every engagement. Armed with an MBA in Entrepreneurship and a career spanning startups, insurance, tech, and professional services, I partner with founders and leadership teams to drive revenue, sharpen brand positioning, and accelerate market traction.

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If you're looking for a fractional marketing leader who can roll up her sleeves and deliver both strategy and execution — you're in the right place.
 

What I Do

Fractional Marketing Leadership

Step into your next stage of growth with a trusted fractional CMO by your side — without the full-time commitment. Whether you're scaling a team or need senior-level marketing leadership, I bring clarity, structure, and momentum.

Growth Marketing & Funnel Optimization

Convert more leads. Close more deals. I build growth marketing systems across paid, owned, and earned channels to generate demand and optimize your funnel from top to bottom.

Go-to-Market Strategy & Launches

Break into new markets or launch your next product with confidence. I craft integrated go-to-market strategies and execution-ready launch plans tailored to your audience, channels, and goals.

Brand Positioning & Messaging

Your brand is more than visuals. I help founders define how they're perceived — refining messaging, voice, and market presence so you stand out and resonate with the right audience.

How We Can Work Together

I'm dedicated to propelling your brand forward — however that relationship looks for your business. Whether it's a one-time engagement or a long-term fractional marketing partnership, let's collaborate to grow your revenue.

Strategic Consultations & Workshops

Perfect for diagnosing challenges, aligning leadership, or workshopping a new initiative — one-time or ongoing.

One-Time Project / Event Strategist

Need a right-hand partner to help launch a new product, campaign, or event? I offer tactical support and strategic oversight, from kickoff to execution.

Ongoing partnership with leadership-level support — I act as an extension of your team, driving marketing alignment, team enablement, and growth execution.

Fractional CMO / Marketing Director

Testimonials

What leaders are saying

Nick Bartel, CEO, Idelic

"With Geena, you're not just getting a consultant – you're getting a committed partner who's ready to dive in head first and help however she can. I've never had a better experience working with someone."
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3,571 MQLs

Generated in a single quarter by running monthly integrated marketing campaigns.

$2.6M Demos

Scheduled per quarter on average through a marketing-driven lead generation strategy.

$3.76M Pipeline

Created annually from marketing tactics & nurtured with sales enablement programs.

High-Key Growth Podcast

Real conversations with founders, on real growth. High-Key Growth is my podcast for founders and marketing leaders who want the unfiltered version — what actually worked, what didn't, and how real companies built their growth engines.

Trusted by founders at

Book an introductory strategy call now

Ready to clarify your goals, identify what's holding your marketing back, and map out your next steps? Whether you need a fresh perspective or a hands-on fractional marketing partner, this no-pressure call is your first step toward smarter, more effective marketing.

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Thanks for reaching out! I'll be in touch shortly.

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